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The purpose of this policy is to define uniform standards of quality and visual identity
for the University of Alaska Fairbanks Cooperative Extension Service. Standardized use
of this policy is essential in projecting a single, unified identity of UAF Extension
programming and outreach statewide and nationally. Any electronic or print communication
that represents UAF Extension, including fact sheets, fliers, news releases, office
correspondence and/or web pages, as well as communications used for promotion of workshops
or special events, district or office newsletters and/or paid advertising, must adhere to
this policy.
Non-numbered publications do not go through the same, formal peer-review process as
numbered publications. However, it is expected that
all Extension faculty and staff, as well as vendors, contractors, for-hire professionals or
volunteers producing Extension communications materials will adhere to this graphic identity
policy and follow established guidelines for non-numbered
publications.
Extension's graphic standards require the consistent use of design elements, including the
use of logo, colors and recommended type faces as outlined in the UAF Extension
logo policy. Consistency in use and application of graphic standards, along with
Extension's editorial styleguide,
web policy and business communications (stationery
and signage) are essential and required components of UAF Extension's
graphic identity policy.
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