Using The ALT Attribute - Creating an Accessible Web Document
Prepare your web pages for people who may not be able
to see the images you have on your site. Reasons for not viewing graphics
are varied: the user may have images turned off; the user may be blind
and is using computer reader software to surf; the user may not be using
a graphical browser.
Image tags have an attribute built into them called ALT.
The ALT attribute allows the web author to include an ALTernate text
description for each image. This text tells the user what the graphic
is or says, and is especially important when an image contains text.
<img src="images/welcome.gif" alt="Welcome to
UAF">

In some cases, it may be preferable to include an empty
ALT field. With an empty alt field, those using a non-graphical browser
or computer reader don't see the image at all.
<img src="images/blueline.gif" alt="">

After your document has been created, take a look at your
new page(s) with more than one browser ( such as Netscape and Internet
Explorer) to verify that your presentation looks acceptable.
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